By the simple act of firing one of their own for keeping passengers alive, they have brought the wrath of an entire industry into an incident which wouldn't normally get a second look.
Japan Airlines flew home from the Boeing factory in Everett, Wash. on Monday with not one, but two Boeing 787 Dreamliners, the first of 45 copies ordered by the Tokyo-based airline.
United Airlines today showed off their "Oprah Winfrey Show Farewell Season Plane," a Boeing 757 painted to commemorate the popular daytime TV star's final season.