Why Southwest is succesful.

http://southwest.com/about_swa/press/in ... e_air.html

SWA is offering FREE Stand by for all Indy Air passnegers after today at 7pm. They have up to March 6th, 2006 to make their travel, and will be done for flights and cities SWA serves with Indy and also will allow "via airports" such as IAD, via BWI, GSP, via RDU. etc etc.

GREAT MARKETING, free advertising, low bookings anyway on Southwest for the next two months, the passnegers get to fly SWA, see the great service and will come back, brilliant Southwest, simply brilliant!

Alex

Unoriginal.

http://nycaviation.com/forum/viewtopic.php?t=1444